Aranka van der Voorden
It kind of seems like entrepreneurship is a hobby for Aranka. Or perhaps it’s because of a hobby that she got into entrepreneurship? Either way… we rarely see an entrepreneur with so much positive energy, refreshing courage and a smile from ear to ear whilst running a business. Throw in bags of self-confidence, business know-how and great communication skills, and you’ve got yourself one hell of a business coach.
Occupation
Entrepreneur and business coach.
Speaking at The Self-Made Summit about
Aranka’s at The Self-Made Summit to give you a Masterclass in Community Sales. What does this mean? One of the most important goals within your company is most likely to generate sales, right? To generate sales, you usually produce content. You probably do so with a lot of hard work and dedication. But if you really want to sell (which of course you do), then you also need to craft a slick sales strategy. In her Masterclass, Aranka will run through the sales steps that she believes everyone must take even before you start creating content. She’ll tell you all you need to know about the ideal customer, the so-called ‘customer desire map’, what your sales/landing page should look like, the ‘gain-logic-fear’ strategy and the power of email marketing.
Aranka will run through the various phases of the customer journey in order to help you formulate a story that really sells. She’ll also share the advantages that come with sales generated by means of a community, versus sales that derive from advertising and organic search.
To keep it as clear and concrete as possible, Aranka will use examples from her own companies as case studies. What will you take home at the end of this workshop? A whole lot of sales tips and tricks, plus a checklist that will help you conquer every sales campaign from here on out.
Expert knowledge
Knows how to make content that converts to sales like no other.
Understands how to attract and retain the ideal customer.
Teaches you how to shape an effective sales pitch and strategy.
We know her from
In 2013, Aranka launched her first company: Jogha. A sportswear brand for the fashion-conscious woman. A year later, she decided to start a platform alongside her clothing line. We’re talking about the well-known FITGIRLCODE. Within three weeks, her platform generated 10.000 followers and in a years time the FITGIRLCODE community consisted of more than 250.000 members. Come 2018, Aranka decided she wanted to pass on her knowledge and experience to others, which she made a reality with Pretty Ambitious. Through Pretty Ambitious, Aranka helps entrepreneurs at the beginning of their journey with taking their online businesses to the next level whilst continuing to enjoy every second of it.
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